Organizing Promotional Events For Women Entrepreneurs: A Guide “Month of the Women Entrepreneur” (MOWE)

The purpose of this guide is to provide organizations with a methodology on how to organize WED celebrations, in particular, MOWE celebrations.

It gives a practical approach on how to identify: partners that are promoting
women entrepreneurs to participate in a MOWE; develop the rational and
theme for the MOWE celebrations; select activities and events to implement
during the MOWE celebrations; budget, plan and implement successful
activities and events in the MOWE and evaluate the activities and events.
The guide will enable the reader to identify, select, plan and implement
effective activities aimed at promoting women entrepreneurs during the MOWE celebrations.