TVET awareness campaign materials
ILO's EU funded Skills 21 project supported the Directorate of Technical Education (DTE) to develop a campaign strategy for the TVET institutes and implement the campaign. The range of communication materials have been used during the implementation of the campaign.
The campaign mnemonic has been developed focusing the importance of technical skills for prosperity. Three types of campaign posters were placed in Sylhet, Gaibandha and Kaptai. The posters were designed with different messages for youth, parents and employer's. Altogether 29,970 posters have been distributed and reached 468,050 audiences in the adjacent areas.
30,000 TVET institute specific campaign leaflets have been developed and distributed in Sylhet, Gaibandha and Kaptai.Altogether 25,420 leaflets have been distributed in campaign areas.
30,000 TVET institute specific campaign leaflets have been developed and distributed in Sylhet, Gaibandha and Kaptai.Altogether 25,420 leaflets have been distributed in campaign areas.